On-Demand Webinar

Sending for Success: Evolving Past ABM to ABX

Did you know 80% of consumers say they are more likely to do business with a company if it offers personalized experiences? This is why organizations are transitioning from an ABM to an ABX approach.

Key influencers and decision makers are not always reading emails and have a lot of high-priority responsibilities, so revenue driving teams need to find unique ways to get their attention and build long-term, valuable relationships. Watch this on-demand webinar to learn:

  • How to take your ABM strategies to the next level with ABX
  • Strategies for creating personalized, white glove experiences at scale to give your brand the edge in today’s deal cycles
  • Actionable insights for driving growth throughout the entire lifecycle

Watch the Webinar

Speakers

Lauren Barraco

Sr. Director of Product Marketing, Sendoso

Zack Alspaugh

Director of Customer Lifecycle Marketing, Sendoso

Patrick Wolf

Senior Demand Generation Manager, Sendoso

Colleen Jackson

ABM Manager, Anaplan

Watch this Webinar and you will learn:

  • How to take your ABM strategies to the next level with ABX
  • Strategies for creating personalized, white glove experiences at scale to give your brand the edge in today’s deal cycles
  • Actionable insights for driving growth throughout the entire lifecycle
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