Sendoso Blog

The SaaS Marketing Strategies You Need to Try Today

Keeping customers as a SaaS business can be challenging, and low retention rates plus high-spending to acquire new leads aren’t new issues for B2B SaaS companies.

22 Women Leaders in CX You Should Know About

This Women's History Month, we’re celebrating these 22 women in CX who have broken down barriers to inspire the next generation of leaders.

New research shows why strategic gifting wins big B2B deals

Data suggests human marketing experiences are key to building a reputation with buyers.

New Study: Sophisticated Tech Helps B2B Marketers, but Don’t Forget a Simple Gift

Research shows strategic gifting opens the door to decision-makers.

The Ultimate Guide to Corporate Gifting

A great corporate gift creates a powerful experience for the recipient. Our guide will help you send the right business gifts at the right time.

Company Swag: Tips & Ideas to Get Your Brand Noticed in 2024

14 Great Customer Engagement Ideas for 2024

Do you want your customers to be loyal to your brand in 2022 and beyond? Get 14 great customer engagement ideas to strengthen your brand engagement and loyalty.

5 Direct Mail Examples Perfect for National Sending Day

In honor of National Send It Day, we wanted to share some direct mail examples of how to “send it” and engage people in meaningful, new ways!

Happy National Sending Day

Introducing Personalization, Onboarding, & New Account-Level User Balances

Sendoso continues to release more features that extend the power of choice, confidence, and scale to help revenue teams stand out and make a measurable impact. Click to learn more.

20 B2B Holiday Gift Ideas for Every Budget in 2024

Our secret sauce for amazing B2B holiday gifts? Planning early! There’s a lot of logistics that go into planning a B2B gift campaign that will arrive in time for the holidays. That’s why we’re taking care of the gift brainstorming process for you!

9 Sendoso uses to boost your sales cycle

12 of the Best Marketing Swag Ideas from Dreamforce ‘18

As a marketer, I can confirm that coming up with unique marketing swag ideas is tough. You want that perfect combination of something that delights potential customers (builds brand affinity) ...

26 Unique Professional Gifts They Won't Forget

We rounded up the best professional gifts to delight clients and customers alike. They won't forget these 26 stylish and functional professional gift ideas. Read more here.

3 Corporate Gifting Ideas to Incentivize Survey Responses [SurveyMonkey + Sendoso]

What do corporate gifting ideas have to do with survey responses? We’re glad you asked. Our businesses depend on people: our buyers, our customers, our employees, and more. And running a successful enterprise requires

3 Tips for Aligning Sales and Marketing to Ensure ABX Success

In this Out of the Box session, JBarrows Training CEO John Barrows shares his tips on how marketing and sales teams can collaborate to create account-based everything (ABX) success.

5 Ways to Send Direct Mail for National Sending Day

This week, we’re celebrating National Send It Day by sharing some of our favorite ways to send direct mail. We created this holiday as a way to give thanks to everyone who’s important to your business. Whether you already

Account-Based Marketing: Don’t Scale Fast, Scale Smart! [Podcast]

Listen to this episode of the B2B Growth podcast to learn how to scale your account-based marketing program the right way, not the fast way.

3 Tactics MarketStar Uses to Increase Marketing Contributed Revenue by 333% - Churned

MarketStar Sr. Demand Generation Marketing Manager Amy Wilde shares 3 techniques her team uses to engage with prospects and increase marketing contributed revenue, plus tactics used to successfully execute their ABM strategy.

5 Digital Marketing Strategies With High ROI

In order to achieve digital marketing success across different channels, focus on strategies that offer a high return on investment (ROI).

5 Ways Marketing Companies Are Achieving Sending Success

Here’s how 5 marketing companies used this principle in their marketing strategy plan, strategically using Sendoso to drive revenues, increase brand awareness, generate leads, drive pipeline, and outperform competitors.

7 Gifting Tips from One SDR to Another

If your sales email sounds like a bribe to take a meeting, you're doing it wrong. Sending Specialist Giano Fiore shares how to build lasting connections by gifting the right way.

Creative Ways to Engage With Customers & Potential Buyers

Customer engagement is a vital part of today's marketplace. Inspire brand loyalty and attract new customers with these customer engagement strategies.

Digital Marketing ROI in 2024

Digital marketing ROI measures how effective your digital marketing efforts are, and determines whether they're worth investing in again.