Are you struggling to close deals in today’s complex and competitive business environment? Are you finding it challenging to convince multiple stakeholders, especially CFOs and finance teams, to approve martech and sales purchases that can give your sales efforts a boost? We understand your pain points and have got you covered! Watch our panel discussion to hear directly from top CFO and finance leaders on how to navigate the complexities of the approval process, the right questions to ask, and the data to present to make a compelling case. This session will help you get the YES that you need from your decision makers.

You’ll learn:

• How to sell sales and marketing spend to budget owners
• Strategies for navigating the approval process
• Best practices for presenting data and coming prepared with a business case