What you’ll learn about ABM
During this session, Alex Ortiz, CMO of Sendoso, shares proven, research-backed tips and tricks to develop meaningful relationships with prospects and creatively engage throughout the buyer journey using enterprise-level ABM gifting.
This on-demand webinar will explore the following ABM tactics:
- The shift in the ABM landscape
- The six building blocks of a successful ABM strategy
- How to create a differentiated approach to engage top-level accounts
- How to use gifting to build relationships with your top tier accounts
- Real-world customer stories of successful ABM sending campaigns