Sustained revenue growth is not easy. Sales leaders are facing more complexity and challenges in 2022. This is partly due to a change in B2B buying behavior and a shift in digital channel engagement. In fact, many sales leaders are not confident that they can deliver against revenue goals, citing changing buyer preferences. Therefore, generating revenue, developing quality pipeline, and meeting growth priorities in a competitive marketplace has become very dependent on prioritizing B2B buying experiences.

B2B sales teams need to partner with marketing to better understand the buying process and how virtual selling works if they want to drive quality pipeline and top line revenue. In this webinar, Danial Hazarika and Jonathan Stevens cover:

• The changing digital landscape and shift in buyer expectations
• Alignment strategies that will fill your sales team’s pipelines and drive revenue
• How to use gifting throughout the sales cycle to close deals faster and generate revenue