Expanding the Power of Choice Internationally: Global Recipient Choice

Connecting with customers around the world is about more than just the message — it's about creating experiences that are meaningful and relevant to each person, regardless of where they are. 

I’m thrilled to announce that we’ve made it easier for marketers to run memorable global campaigns with Global Recipient Choice. 

Introducing Global Recipient Choice

Global Recipient Choice Campaigns allow you to send a single link that works across hundreds of currencies while enabling recipients to exchange from over 3,000 items in our international marketplace. 

Imagine being able to send a thoughtful gift in your currency, knowing that recipients in different countries will be able to redeem it in their own currency. No more worrying about exchange rates or managing different versions of a campaign — now you can use one campaign for all recipients.

For global marketers, managing regional campaigns has always been a complex process, especially when it comes to making sure gifting options are relevant across different countries. Coordinating digital gift cards, physical gifts, and local currency concerns can create a lot of friction and complexity. 

This new feature takes the pain out of the process, allowing you to create one campaign that works everywhere you need it to.

How It Works:

• Blend Digital and Physical Gifts: Choose from a mix of international digital gift cards and physical gift options, all in one campaign.
• Single Currency Management: Your Sendoso budget exists in your currency, but the gifts will automatically be received in the currency of your recipient.
• Fully Branded Experience: Create a Party Link link to reflect your brand, then use it globally.

Why This Matters for Global Marketers

Good marketing makes people feel seen and valued. When your audience spans multiple countries and continents, scaling that personalized touch can be a real challenge. With Global Recipient Choice, we're simplifying the campaign creation process, the audience targeting process, and the recipient experience.

Send one gift link that brings joy to all of your customers, wherever they may be.

Interested in getting started? Check out more details here.