Title: Global Marketing Manager
What is the main building block of brand loyalty? Having excellent customer experience with a brand is the leading influencer for brand loyalty. Your prospects and customers feel your level of customer experience spanning from your website chat to your marketing emails. In an age where every business is trying to excel at customer experience, why wouldn’t you try direct mail to help with this goal? Let’s see 3 simple ways to use direct mail to help you excel at Customer Experience:
Psychology of Marketing, better known as consumer behavior, includes how consumers think, feel, and reason between different alternatives. Consumer behavior can be influenced by 4 common factors and let’s see how Direct Mail can play a role.
It’s deep into Spring Time, and it’s time to check into your ABM Program, and maybe give it that Spring Cleaning Refresh it needs. Let’s take a look at the 5 pillars that make up ABM and make sure you are on track:
When talking to our 150 customers, it becomes clear that there is no ONE correct way to do direct mail. We have customers using direct mail for varied audiences, for different goals, and most obvious, companies are using Sendoso in different departments. Sales Development: Whether you call them your SDRs, ...
Last week, the Sendoso team was in sunny San Diego for Outreach’s annual conference, Unleash 18. Here are some highlights.